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HOME 광고홍보학과 교수소개

 

홍혜현 교수님

hhong@cau.ac.kr

학력

Ph.D.
University of Missouri (Journalism (Emphasis: Strategic Communication))

Master of Science
Iowa State University (Journalism and Mass Communication)

문학석사
서강대학교 (신문방송학)

공학사 
한국과학기술원(KAIST) (화학공학)


교육경력

한국과학기술원(KAIST) 초빙교수 (2010)
University of Missouri, Graduate instructor/teaching assistant (2009-2010)


경력

Health Communication Research Center, Researcher (2008-2010)
중앙일보 객원기자 (2010)


학회활동




상훈

(사)한국PR협회, PR 우수논문상 (2009)


연구사항

[주요논문]
Hong, H., Park, H., Lee, Y., & Park, J. (in press). Public segmentation and government-
public relationship building: A cluster analysis of publics in the United States and 19
European Countries. Journal of Public Relations Research. [Accepted in April 2010;
Scheduled for publication in 2012 (Vol. 24, No. 1)]

Hong, H. (2011). An extension of the Extended Parallel Process Model (EPPM) in 
television health news: The influence of health consciousness on individual message 
processing and acceptance. Health Communication, 26(4), 343-353. 

Bugeja, M., Dimitrova, D. V., & Hong, H. (2008). Online citations in history journals: 
Current practice and views from journal editors. American Journalism, 25(4), 83-100.
2013.4.19 기준
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